期刊名称:INTERNATIONAL JOURNAL OF MARKET RESEARCH
期刊简介(About the journal)
投稿须知(Instructions to Authors)
编辑部信息(Editorial Board)
About the journal
The International Journal of Market Research (IJMR) (formerly The Journal of The Market Research Society) is a unique source of authoritative analysis in the multi-disciplinary field of market, social and economic research.
The IJMR is published six times a year. Subscribers can also access the previous 12 months of issues at www.ijmr.com *.
The IJMR won the Readability of Research award in the Emerald Golden Page Awards 2002.
MRS Full Members are sent the journal as a benefit of membership*. For others a year's subscription is:
- MRS Associate Members: ?22.50 / €215.00 / US$202.50
- Corporate/institutional subscription: ?45.00 / €430.00 / US$405.00
- Academics/Educators (personal rate): ?22.50 / €215.00 / US$202.50
If you are interested in subscribing please visit the WARC bookshop (www.warc.com/ijmr).
* Full Members of MRS who receive the IJMR as a benefit of membership can access www.ijmr.com for an introductory rate of ?5 + VAT a year - email subs@warc.com for further details.
Instructions to Authors
Can you make a contribution to the growing body of knowledge and thinking about market research? The IJMR welcomes serious papers and case studies from professional researchers and academics on almost every aspect of marketing, social and opinion research. We are particularly interested in:
- Developments in quant and qual techniques
- Advances in research applications
- Lessons from particular sectors
- The application of research findings
For further information read the Guidelines for Authors - www.ijmr.com/ContributeToIJMR/ContributeToIJMR.asp
Editorial Board
Editorial
Peter Mouncey
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